Instagram vs TikTok for Business: Which Should You Use?
Both can grow a business, but they reward different things. Here’s how to choose — or combine them — based on your goals.
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Articles tagged “Instagram”.
Facebook Messenger users can now message Instagram users directly
While all of us know that the plan of Facebook and its founder Mark Zuckerberg is to integrate all their platforms into one which includes Messenger, Instagram, WhatsApp and Facebook itself, it is also worth noting that the plan is already coming into action. One thing to note is the announcement fr
Facebook Business Suite will help the business owners to handle their business more efficiently
Facebook has launched a new hub on mobile and desktop where the businesses can access different tools so that they can manage their business more systematically and efficiently. The hub is called Facebook Business Suite. The businesses on Facebook will be able to access their presence on different s
Carousels Can Bring Up Your Instagram Game: Latest Study Reveals Statistics
Have you ever wondered of how different the reach of your Instagram post is when you post a single post versus when you post a collection of photos known as the carousel? Users are forever experimenting with their Instagram post and finding new ways to increase their followers. A recent study which
Facebook Messenger and Instagram Direct start merging into one
We have always known that the master plan behind acquiring Instagram and then WhatsApp by Facebook to create an ecosystem of platforms that can work with each other and the user would not be able to tell which is which when they use it. However, this was not done earlier because it could have hurt [
Instagram might beat Twitter to become the most popular news source
We have seen that the trends of getting the information and the source from where we can get the latest news has changed over the years. Before the internet came to be popular, we had to wait to get the information from news channels and newspapers that would typically come late in the day or [&hell
Instagram says to review its rules on harrasment and verification against Black users
We have all heard about how the black lives matter protests have been going on in the US from quite some time after the killing of a person named George Floyd and his famous last words which were “I can’t breathe”. This was because the person really wasn’t able to breathe since one of the […]
You will soon see GIPHY integration on Instagram after Facebook acquisition
One of the major announcements that took place very recently was that Facebook acquired a very popular platform named GIPHY which has gone viral for its ability to share GIFs on the platform as well as make new GIFs from their as well. However, we also know that GIFs are found on almost every platfo
Now you can share Instagram Live Broadcasts to IGTV!
Up till now, Instagram Live broadcasts were available to viewers during the host’s live broadcast. Instagram has been coming out with updates over the last few weeks, finally, it has now officially announced that all users can now save the video of their Instagram Live Video to IGTV Video, and keep
Facebook and Instagram adds new features to support Small Businesses
A lot of businesses have been impacted due to the COVID-19 crisis and supporting them is critical for the well being of entrepreneurs, our communities, and the economy. In response to this, few support features have been added to Facebook and Instagram. Instagram has launched “Support small business
Instagram encourages self-quarantine and social distancing with new stickers
Instagram launches cause-related stickers to encourage people to stay at home
Instagram adds new ways to find accurate information about coronavirus
One of the worst things about social media platforms is that a lot of misinformation and fake news goes around and there is no way to control that too. Also, this type of information creates fear among people and gets shared more which is why you get to see it more as this is the […]
Majority of people reportedly don’t know about Instagram’s owner
While it is a fact that Facebook has been the owner of Instagram from quite a long time, a new report has emerged which shows that majority of people don’t know this is the case. In fact, it has been revealed that Instagram is a platform developed by Facebook is known by a relatively small […
Instagram now allows users to clean up following list efficiently with filters
Instagram has just released a new feature which will be great for people who are looking to cut down on their following list. Now, we know that more followers are always better when it comes to social media. However, it is also true that some people like to have their social media accounts only limi
A new report claims that using filters reduces likes on Instagram
In the world of social media, we have seen that everything is about likes and comments and shares and followers. We know that companies have now started to realise that these metrics are doing more harm than good for their users. But we also know that this is a reality we have right now and [&hellip
Instagram’s VP reveals insights of his company’s hidden like count test
You must have seen various reports regarding Instagram where it was revealed that the platform is testing a new way to show like counts on the platform. Now, it should be worth noting that Instagram is testing to way to remove like counts from the posts. Because we know that like counts are somethin
You can now trim Boomerang Loops on Instagram, new modes added
One thing you must have seen on social media platforms, and media sharing platforms especially, is that people love to post photos and videos. However, the most amount of “likes” are received by the posts which do a lot more than just traditional media. One of these non-traditional media is a Boomer
Instagram’s user growth is reportedly slowing down according to a survey
There is a growing number of social media platforms which have also become a way to interact for most people. Some of these platforms are the likes of Instagram, Facebook, Twitter and others. However, there is bound to be a phase where the growth of these platforms stalls and we see that the users a
Instagram’s new layout mode for Stories officially launched
Instagram has been launching a lot of new features on its app which would make the user experience better. As we all know, Instagram has now become a platform where people earn their money and so it needs to better equipped for businesses as well. Having said that, it still needs to remain the platf
Instagram goes after TikTok once again with the ’Reels’ mode
In recent times, there has been a lot of rise in one particular app’s userbase which is named TikTok. We know that TikTok is originated from a Chinese company called ByteDance which is responsible for developing it and marketing it as well. However, the app has got attention all over the world inclu
Instagram’s direct messaging feature will soon come to its desktop site
We have seen that Facebook brings a lot of new features to its desktop websites and launches a whole bunch of apps. One recent app which was launched by Facebook was the Threads app which is a personal messaging app for Instagram. This is similar to Snapchat where you can chat with your close friend
Facebook is Considering About Hiding Like Counts
There have been plenty of reports about some social media might start hiding like counts from the user’s page. Back in July, there are many reports about Instagram might be the lead to start hiding like counts among all social media. Some Instagram users have posted reviews and comments about the ac
Facebook is Facing Sharped Criticism on Rebranding Instagram and Whatsapp.
Recently, Facebook is taking the first major step in the plan to merge their properties and allow its users to exchange their messages among all its different social media platforms. From chipping away at the independence of Instagram’s Direct-Messaging product, Facebook also plans to attach its nam
Google says embedding Instagram images on your website will harm you
Social media websites such as Instagram have seen the most amount of traffic as well as users in recent time. And the reason behind this is graphical content which people love to consume nowadays. Therefore, it is advised by most of the SEOs to add some images in between your articles or text on the
Instagram Engagement is declining since May according to a study
We know that most of what Instagram is today was once a part of Snapchat. Later, Facebook copied some popular features from Snapchat such as Stories etc. and have made the platform popular. Now, people believe that Instagram originally came up with the idea of Stories while it was Snapchat’s. As a p
Instagram to let Advertisers boost Branded Content Partnerships as Ads
Instagram earlier announced a new way for brands and influencers to partner and create content. This was with the help of Branded Content Partnerships where an influencer would create posts having “Paid partnership with” caption inside them. This would let people know that this is branded content wh
Study reveals Facebook engagement is decreasing, Instagram on the rise
We have always heard from marketers that Facebook and Instagram are the two best platforms for marketing. Well, it is a known fact that Facebook owns Instagram, and therefore, they are basically the same. However, both the platforms work on their own very different identity. While we have all types
Instagram now lets Creators tag products in their posts and Stories
It has been quite noticeable that Instagram is pivoting from its original idea of just being a photo-sharing platform. Recently, we have seen that Facebook is seeing Instagram as a potential revenue-making machine. Now, it also seems correct on Facebook’s part because there is a lot of traffic on In
Facebook’s new guide for Creators helps you publish better on Instagram
Facebook has just published a new guide for Instagram Creators which it aptly calls as ’Instagram Creator Guide’. Basically, this is a guide for the Creators on Instagram to optimize and get the best results out of Instagram. However some of them are basic, they are to be noted because they are stra
Instagram adds ’Checkout on Instagram’ for in-app shopping inside its app
In the recent times, we are seeing trends changing when it comes to e-commerce. Earlier, there used to be a time when people were extremely hesitant about buying from the likes of Amazon. However, we now see that a lot of e-commerce websites, big and small, are doing well in the market. Now, one of
Instagram working on a new ad type to help Influencer marketing
Instagram is known to be a platform where most of the branded content can be found. We know that is also the most beneficial platform for marketing which is true for both Influencers and Brands. Time and again, we have seen that brands reach out to Influencers for promoting their products or brands.