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Ishita

Writer, E-commerce & Social

Ishita covers e-commerce, social platforms and the tools online sellers use to grow their stores and audiences.

SEO

Google Search Console Insights will be supporting GA4 now

Google Search Console Insights upgraded a new feature. The upgrade will address the limitations of Google Analytics 4 (GA4). The new update is more compatible with Google Search Console Insights. It will now be able to combine data from Search Console and Google Analytics. The Search Console will ov

Ishita · July 7, 2022
Social

TikTok finally speaks on the safety of User data

TikTok continues to deny the very fact of leaking sensitive user data. The platform speaks on all the allegations of its connection to china-based employees. A strong rebuttal narration from CEO was out after the illegality of the user’s data. The unsecured handling of sensitive U.S. user data was a

Ishita · July 6, 2022
SEO

Ex-Google CEO calls out review process brutal for new projects

Ex-Google CEO, in a recent hangout session, called the review process brutal for employees. Whenever a new project comes up for execution, employees go through a hard time. It was during a Q&A session in Toronto. Schmidt was at the Collision conference. A questioner asked him about forecasting the f

Ishita · July 5, 2022
Social

Subscriber counts hidden mode will soon be gone

YouTube is going to disable the subscriber counts button. This is to stop impersonation on the platform. There has been an increasing case of impersonation on YouTube. This policy will stop the channels from hiding the number of subscribers. It will eliminate any chances of spamming. When one hides

Ishita · July 1, 2022
SEO

DSPs continue to give Google shock

With two new DSPs removing the Google Open Bidding Supply, the struggle is becoming real. Yahoo and Amobee will choose a suit from The Trade Desk. They were the first to bid on Google Bidding. They detached Google’s service in the month of February. To get a closer look at the Google Bidding system,

Ishita · June 29, 2022
SEO

Google brings changes in product structured data

The Search Central recently updated Product Structured Data. It is the documentation required for clarifying the structured data. Also, it is a medium to communicate information about web pages. It functions on search engines. Search engines make use of product-structured data. It lets the search en

Ishita · June 28, 2022
SEO

Googlebot discloses that crawlers use just 15 MB

Googlebot pointed out that only 15 MB of web pages are crawled by it. The disclosure was during the update in the help document. It indeed shocked the SEO community. This means that Googlebot is disregarding the text under images. Google stated in the help document, “Any resources referenced in the

Ishita · June 25, 2022
SEO

Google News becoming more customizable for desktop

Google News recently launched the latest version of the desktop. The recent updates disclose the; addition of new filters, custom topics, and fact checks. The new-look has received much feedback. The redesign outlay was out on the 20th anniversary. Google News was one of the earliest tools for news

Ishita · June 22, 2022
Social

TikTok executives shared details on platform strategy

At the recent Cannes Festival, TikTok discusses its platform strategy. The company was hosting its first event at the Cannes Lions International Festival of Creativity. Many influencers from the platform and Tiktok were invited. All the leaders closely discussed the platform strategy. All the events

Ishita · June 21, 2022
Social

Now it’s easy to correct YouTube videos even after releasing

YouTube is introducing the latest feature. In the feature, you can edit your YouTube Videos even after posting when you need to make any corrections. Before, YouTubers had to remove it, make corrections and upload it again. It was the only way to make a correction on any published video. However, th

Ishita · June 20, 2022
Social

Instagram to upgrade the Main feed with the full screen

Instagram recently confirmed that it is going to test a full-screen feed to update the main feed. In addition, it is trying to redesign the platform to appear like TikTok’s platform. Mark Zuckerberg announced the new features. He broke this information to the public via his Instagram story. It will

Ishita · June 18, 2022
Social

TikTok brings new feature on who viewed their content

TikTok is all worked up in bringing new features. This new feature will enable the creators to know who viewed their posts. Earlier, this feature was not available. This will give the content creators a better understanding of their target audience. The only distinction is that even followers will a

Ishita · June 17, 2022
Social

Facebook aims to bring changes in video content

Facebook decides to bring changes concerning the video content. It will dedicate a “discovery engine” to replace the main feed. It got discussed in the internal employee’s memo. We can expect changes pretty soon. Facebook sent those memos on April 27. So the restructuring of video content must be in

Ishita · June 16, 2022
Social

Firefox brings up the cookie protection

Firefox new total cookie protection will block all Ad Trackers. This will boost the website’s functionality and help a good user experience. In addition, Mozilla rolls out some of the strongest Adblockers. This will block all the third-party cookie trackers. In addition, it will refrain advertisers

Ishita · June 15, 2022
SEO

John Mueller disagrees website ranking with CDN

John Mueller answered queries related to CDN in the recent Google Hangout session. CDN stands for Content Delivery Network. CDN is responsible for offering a worldwide network offering the server speed. In addition, it is responsible for the delivery of web pages. It also offers services by locating

Ishita · June 14, 2022
Social

LinkedIn aiding B2B professionals with effective tools

LinkedIn informs the launch of new tools for better management and control to B2B Professionals. It calls the tool “Campaign Manager” and will be available on the LinkedIn page. This will help the marketer to better control metrics on ad campaigns. LinkedIn expresses its notion for the new tool,” Li

Ishita · June 13, 2022
SEO

Google announced new core update for the year 2022

Google confirmed the completion of the update on the core algorithm. The update initially began on 25 May. However, the changes got noticed before the update. The advice for overcoming core update from Google is the same. Google says to improve the content to survive better. John Mueller, Google’s S

Ishita · June 10, 2022
SEO

Google brings an upgrade to offer better financial ads

With business shifting online, Google pay brings an important verification requirement. Therefore, it calls for expanding the verification program. This will make it mandatory for the advertisers to earn authorization. The verification will add an extra layer to the financial ads. The program came f

Ishita · June 9, 2022
SEO

WordPress launches new version WordPress 6.0, Arturo

The WordPress community points out some fascinating and amazing views on the latest version. The viewers have warmly accepted the newest version of WordPress. There was some conflict on the plugin, but the option remains fairly and evenly accepted. Recent trends from WordPress documentation call it

Ishita · June 8, 2022
Social

Twitter launches the upgrade of search term

Twitter is going to upgrade the search term. This will facilitate opt-in notification on tweets. The new feature will bring up the subscription to push notifications. It is in relation to search terms. Whenever the user subscribes to a search term, he/she will receive real-time alerts. In addition,

Ishita · June 6, 2022
SEO

WP Engine Obtains the Delicious Brains

Regulated WordPress web hosting corporation WP Engine declared that they were attaining Delicious Brains. The famous obtainment plugins include WP offload media, WP offload SES, Better Search and Replace WP Migrate, and Advanced Custom Fields. Possibly the main problem for clients of the plugins are

Ishita · June 4, 2022
Social

Instagram adds new reel features in shorts

Instagram came up with new video reel features. It provided creators with new ways to engage with audiences. It is actually giving the creators way more different ways to apply their creativity to short video clips. These reel features intend to help content creators engage with their audiences. It

Ishita · June 3, 2022
SEO

Inlinks launched topic research tool featuring keyword

Inlinks published an update to its keyword topic research tool. The tool finds and clusters keywords by intent. The tool is available today for all subscribers. The keyword research tools focused on keyword volume in the early to mid-2000s. This is because search engines didn’t distinguish user inte

Ishita · June 1, 2022
SEO

Google is all set to grab the eCommerce

According to reports, Google is ready to go for Amazon to conquer eCommerce. Google has attempted several times before to make things work out with eCommerce. The new Vice president, Prabhakar Raghavan, is in charge of overseeing Ads, Maps, and Search told me about his vision at the Google I/O confe

Ishita · May 31, 2022

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