Search engine optimization strategies, Google algorithm updates, and how to rank and get found.
677 articles
Google is again in the news for one of its new updates. John Mueller answers a question about stop words and their use in URLs. The discussion is basically on whether stop words play any role in URLs. Mueller discusses the impact of different words in URLs. He also recommends which words can work in
Chrome now launches an interactive screenshot feature to speed up web pages. The interactive screenshots are of a new technology called Freeze dried Tabs. This technology will also come in use for transitional moments. Google made the announcement recently. These interactive screenshots of web pages
Advertising is an important feature of any business. The more you invest in marketing, the better the chance of growth of your business. Several companies offer advertising services. Microsoft Ads simplifies a new smart campaigns setup experience on Thursday. The update includes a new feature that i
Bluehost announces a new feature today. Now anyone can create a new WordPress eCommerce store. Creating a store has become very easy with point and click. Many small businessmen struggle with creating an online store. This has become very easy for now. Although with the onset of the pandemic, people
Digitalization is at its peak today. Although there are myriad advantages in its court, the switch side is concerning too. Fraud, spam, and abuse are the biggest concerns of every website today. Google today updates website owners about its policy changes. It has made clear changes to its spam and a
The helpful content ranking signal is an algorithm to check how a given site page follows Google’s core search guidelines. Google directs search guidelines. This might contain large descriptions and clear source attributions and match with the original search. Google updates that the helpful content
Advertising has always come across as a troublesome experience for users. The same companies lure you to take subscriptions and remove these ads. Google has tried revolutionizing advertising techniques. Google ads are implementing a new policy for advertising. Now the landing pages will have to sati
It is a piece of good news for businesses using google ads to attract in-store traffic. Firms now get control over smart bidding with the ability to set custom conversion value rules. Google conversion is when a user acts on interacting with a google ad. This can be either purchasing a product, inst
A new Google update is due in August. It is for the product review algorithm. The update will help both the users and Google. In addition, the update will display more reviews to improve performance. Google announced a new helpful content update. This update came into the picture recently. The next
The US Department of Justice can file the suit. The department is planning to file a suit against the ad market of Google. The expected date is next month. Google reportedly used anti-competitive practices. They happened in online advertising. Google is under extreme scrutiny because of this practic
Google’s search console recently reported an issue. It was a bug causing misinformation. Also, it was reporting an incorrect number of Indexed pages. Google has fixed the issue. Google also warned the users. The warning addressed the Index Coverage Report. The users will see less number of pages thi
Google has migrated all the search console properties. The Item Classification system received all the properties. Google announced this update on Twitter. The Item classification system will classify different things. For example, it will classify web pages and items. It will also look into issues
Matt Mullenweg, the creator of WordPress, recently criticized and questioned the time it took to revamp just the home page and download page of the WordPress website. Mullenweg questioned why the team took weeks to do the task when a single person could have done the same thing in an hour or so usin
Users who updated to the new version of Yoast SEO experienced errors. Reports of fatal errors caused by the update soon began surfacing online. A fatal error occurs when there is a conflict between two plugins. The error appeared confined to specific situations and not across the board. Yoast SEO up
According to an updated document by Google, duplicate content posts published by Google Business Profile are now considered spam. In its updated content policy on Business Profiles on Google, the search engine giant has cautioned its users to avoid spam. Among the list of things that users should av
On Monday evening, reports came from social media about an outage that affected the search engine giant Google. People around the world saw the message “Error 500” while using the search engine. The issue occurred around 9:39 PM Eastern time and lasted for 10 mins, according to Down Detector. The US
Gutenberg 13.8 offers an enhancement in accessibility and design options. The 13.8 version of WordPress Gutenberg is here. It unpacks further enhancements to the GB block editor. Among all the improvements, some of them are trivial. For instance, including the WhatsApp icon in Social Icon Block is p
Google has been testing local service ads for every search result set. But now it is doing more. Instead of 2 ads on one page, it is considering 3 ads. The goal is to boost the confidence of the customers in LSAs through testing. This experiment of Google is opposite of what intended. Instead, it is
The popularity of eCommerce websites has drastically escalated. The primary reason behind this is more people are getting online. And this is making the competition tougher. Recently, Google has published 6 tips for such websites. It is about making these websites worthy for presentations in search
Google has advised using newer HTTP versions for internal links. Google Search’s advocate John Mueller suggested that web pages have links that point to HTTPS instead of HTTP. People have asked if they should replace their HTTP links even when they automatically redirect to HTTPS versions. Google ha
In an SEO office hour video, Google’s John Mueller explains why the PageSpeed Insights score and the Search Console Core Web Vitals score differ consistently. He explains why it makes sense that two measurements of page speed never agree. However, he said that it is consistent that they don’t match.
Drupal has released a protection advisory of 4 vital susceptibilities ranking from reasonably vital to vital. These critical vulnerabilities impact Drupal versions 9.3 and also 9.4. The safety consultatory cautioned that the numerous susceptibilities could permit a cyberpunk to perform approximate c
Google is trying to simplify the process of video ads with its new feature. It intends to launch an easy way for businesses to create ads. There will be many additional features. Central Library will also be there for a more effective creative asset. It focuses on a new tool for voice-overs for YouT
YouTube eliminates not many needed lengths of the copyright dispute process. It is going to shorten the size of the appeal process. This will help in reducing the impact of false claims. It mainly explains that blocked content due to copyright claims can be visible. It is excellent news for the crea
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