Social media platforms, audience growth and social-first marketing.
411 articles
One thing we all know is that Twitter was hacked just a few days back so it is not the best time to talk about how they are testing new things because their systems have just been breached. However, we are still going to talk about Twitter and their latest test which is regarding their […]
It is known that Twitter has had its fair share of encounters with scammers on the platform who have used the platform for their own benefits and the company has shown promise in fighting against those scams as well. For example, we saw that there were too many accounts which were verified and on th
We have seen that while Google Chrome has been doing all it can to fix the issue of obnoxious cookie tracking as well as the problems of tracking that their users are complaining about, it is also something that publishers should be concerned about. For example, we have seen that a little change can
We reported about the second viral app from creators of Vine which was Byte. We also reported how the app went up on the first week of its launch since the app was created by Vine’s creators which meant that the people knew this app had to be good. However, the problem with Byte was […]
We have seen that imitation is the sincerest form of flattery is a proverb that has been followed by most people in the tech industry for a long time. You must have seen that Instagram copied the Snapchat Stories feature into their own platform and they grew even bigger than Snapchat in a very short
If you are a website owner and using Google Adsense for monetizing the same, you would know that there is a metric known as RPM which is revenue per mille (impressions). This metric tells you the amount of money that you are likely to make for a million impressions on ads placed on your website. [&h
If you have been following the global news lately, you would know that tensions between India and China regarding border are very high. So much so that the Indian government has decided to ban 59 Chinese apps from operating in the country citing national security reasons while TikTok is already said
We have not heard before this of the Facebook algorithm and how it ranks websites or search results which are kept on the social media. However, we have a new report from Facebook which says that they have pushed a new algorithm update just like Google. Now, the part which we are interested in with
While the world is fighting the Coronavirus pandemic that was started from China at the end of last year and spread to the whole world in the first half of this year, we have other problems going on too. One of those problems is the tension at the India-China border which was caused by the […
Yesterday, we reported that Facebook is now following the footsteps of Twitter in a way that will help the people spread less fake news without even being aware of the same. As far as Twitter was concerned, it implemented a new feature where users who are blindly retweeting certain articles would be
We have seen that there are problems with social media related to fake news but there is also a problem of people sharing news articles out of context. For example, there might be an article you come across on Facebook that is about an earthquake or a tsunami alert that has been sounded by the [&hel
You must have seen that there have been a lot of search engines that have come and gone during the last two decades but none of them has been able to come to the same level or go one above Google Search. Having said that, we know that many of the search engines right now […]
We have seen that the trends of getting the information and the source from where we can get the latest news has changed over the years. Before the internet came to be popular, we had to wait to get the information from news channels and newspapers that would typically come late in the day or [&hell
Twitter has been one of the platforms which has kept on introducing new features for both Android and iOS users along with their desktop features coming later. We can say that it is one of the platforms that is quick to implement new things and try out if they work or not. So while that […]
We have all heard about how the black lives matter protests have been going on in the US from quite some time after the killing of a person named George Floyd and his famous last words which were “I can’t breathe”. This was because the person really wasn’t able to breathe since one of the […]
One thing we have said before and will say again is that there are some features that Twitter brings which everyone else should bring on their own platform as well. This latest feature we are going to talk about on Twitter is one of them as well. According to this report, Twitter is going to [&helli
During the time when Coronavirus pandemic was starting to make damage, we had seen that there were a lot of ads on Facebook and other social media platforms where people were trying to sell face masks and at that time, we saw that the ads were misleading to some extent. The ads which were claiming [
We have seen that YouTube has emerged out to become one of the best platforms out there when it comes to watching videos and spending quality time on the internet. There is a famous term called “YouTube black hole” which is said funnily in reference to watching a video on the platform and then spend
We have seen that the public requests for Twitter verification have been closed for quite some time now because of the reports regarding its abuse and other reasons as well. This was mainly due to the verified accounts getting into crypto scams as well as luring people into buying products. But now
We have seen that plagiarism is very common in the industry which is the wrong habit of stealing someone’s work for their purposes without giving any credits to the original creator. Now, we know that giving credits or asking for permission is the right thing to do and we have also seen creators who
Zoom has been the most popular social media platform in recent times mostly because of the lockdown as well as the Covid-19 outbreak which meant that people working from home used this platform for teleconferencing and various other needs. It must be noted that Zoom was already available since last
We talked about Facebook and how it has been developing new applications that might not be for the mainstream audience but they are targeted towards specific niche audiences that may like the purpose of those apps a lot. Also, it is a fact that Facebook does not make these apps dedicating its core t
There is nothing new in seeing that a new app from Facebook has been launched. It is also not new to see reports that the app in question has been developed by the company’s experimental NPE team which is there to do experiments which can then be deployed inside their main apps if they work [&hellip
We have seen that Facebook has always touted itself as not only being a social media platform but much more than that. As we all know, Facebook is majorly a social media network where people interact with each other. But there is a Facebook Marketplace as well where users can list items for sale and
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