Navneet covers search engines, SEO and the algorithm updates that move rankings. He focuses on translating technical search changes into practical advice for site owners.
Google has announced a small but helpful change for its Ads platform. This announcement is regarding the Ads report which is handed out for ads running on Google for advertisers. The search giant has said that they will now add cross-device conversions in the Google Ads report as well. However, this
Facebook is not known to be the most transparent company or platform when it comes to advertising. We have often seen the company accused of hiding data of its users. Now, Facebook has added a new feature which is a huge step in data transparency. The company now lets you see detailed information ab
GoDaddy, one of the biggest registrars in the industry, has come up clean regarding an ethics issue from the inside. It is revealed by GoDaddy that they have found one of its employee bidding on a domain name auction. However, the issue is because the employee was bidding on GoDaddy’s domain name au
In today’s world, ad targeting is the most important fact for online success and growth. This is because if an ad is not properly targeted, it will be wasted. On the other hand, targeted ads will definitely convert into sales. For this reason, LinkedIn has announced a new partnership with Adobe. The
Google has finally added the much awaited feature to its email app, Gmail. This feature is named as ’Dynamic Email’ by Google and it does exactly that. Gmail’s new feature now adds a dynamic touch of our daily interactions on Gmail. As far as Emails are concerned, we have been constantly exchanging
Singapore is known for being the tech unicorn capital of the world. We have seen that most of the startups have their headquarters, primary or secondary, in the country. One of the reasons is also that there is less tax for startups in Singapore. Therefore, it is a measure to reduce the taxes as wel
Zoom is a video conferencing company which came into limelight for acquiring the domain Zoom.com for an undisclosed sum. However, everyone was aware that the sum for this domain’s acquisition would have been big. Now, some details have surfaced regarding the acquisition of Zoom.com and the amount in
It happens very rarely that a major change done by Google goes unannounced. Even if Google forgets to tell the public about it, someone or the other finds it out themselves. However, one such rare incident has come to our notice right now. This time, Google forgot to announce that they have made a c
ICANN, the Internet Corporation for Assigned Names and Numbers, has proposed to lift price caps from the .org and .info domains. This means that the current prices of $10 on the .org and .info when the cap is lifted may cost you $100 per year. Now, this is to keep in mind that ICANN is […]
There are marketing terms and then there are terms which are used way too much in marketing. Yes, we have all been there and we have all done that. How many times have you seen a word being repeated in all the marketing material again and again. If that is the case with you, you […]
It seems that everyone is confused regarding the Google March 2019 Core Update. Everyone is claiming that they have an idea about what the Google Core Update this month was about. However, we must inform you that no one has an idea regarding the update. Well, some have an idea but it might not be [&
If you have ever wanted to place an ad on Google, you would have visited Google Ads. Earlier, Google Ads was known as Google Adwords but the name was changed last year. So if you have used Google Ads for placing an ad then you would know that there are 13 columns for setting criterias […]
Facebook is caught up in a new tangle yet again and it seems that nothing is going right for the company at the moment. In the latest turn of event, Facebook has been sued yet again. This time, Facebook is being sued by an academic from Cambridge Analytica. This is the same academic who made [&helli
If you have ever bought a domain in your life, you will be familiar with the name ICANN. Yes, we often find a charge inside our domain billing which says ICANN fees. Well, ICANN or Internet Corporation for Assigned Names and Numbers is the organization which handles domain registrations around the w
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