Ishita covers e-commerce, social platforms and the tools online sellers use to grow their stores and audiences.
The app usage research of Google shows that 63% of the consumers will continue to look for the best app experiences. At the same time, 75% of the consumers are more likely to purchase from those brands whose apps let them transact very quickly. To help the app advertisers to reach out to their more
During the Google offline hours’ hangout, the question came up about similar kinds of pages. It includes category pages, which had the aggregated scores with core web vitals. John Muller answered about grouping similar URLs. A person asked if the similar pages were having the grouping or scoring tog
YouTube now brings out clips to ten times more creators. It is a feature that allows the users to have access to short and shareable snippets from their full-length videos. Unlike YouTube Shorts, it is a feature which the company is pushing hard. Clips are not a new way to create videos. It is a [&h
Five of the 14 end-user sales which are visible on Sedo this past week are associated with cryptocurrency. As the crypto values are surging high, the companies are opting to buy domains that appear like a good bet. Among the many numbers of buyers, there is a boating site, a German engineering firm,
Google goes for expanding its partnership with Shopify. It introduces a much-simplified process for all 1.7M merchants for their product listing along with this Shopify Partnership. Google is also enhancing its eCommerce experience with better ways to shop. It also includes the ability to find out t
New details are discovered about Twitter’s upcoming subscription service. It is revealing one of its features which may include the ability to undo sent tweet. Jane Manchun Wong, the reverse engineering expert, recently uncovered that it might be called Twitter Blue. It offers tiered pricing, which
A WordPress vulnerability is having the rating of critical as it has been patched. The exploit has the labeling as critical. However, one of the security researchers states that the critical vulnerability is being exploited as the remote one. This patch has the application to the WordPress version 5
WordPress optimization plugin Autoptimize recently came up with its update to fix a Stored XSS vulnerability. Publishers who are using the Autoptimize plugin, need to update it immediately to reduce the possibility of exposure to hacking. A Stored Cross-Site Scripting vulnerability takes place when
Google comes up with its announcements of several updates in Google Analytics. It will help in providing the site owners and the advertisers with more relevant data when the cookies are unavailable. This new privacy-safe tracking method does not involve Google’s controversial FLoC technology. It rel
New messaging features are rolling out in Facebook Messenger and Instagram DMs. It allows the users to be more expressive in their way of communication. The updates are ranging from cosmetic enhancement to new themes. At the same time rendering the ability to respond to the messages with a photo or
During an SEO Office-hours hangout, Google’s John Mueller received the question if Google offers preference to content above fold or not. Mueller also explained how much content Google expects to see on top of the page area. “Above the fold” works as a reference to the content, which can be seen wit
Facebook now rolls out its Neighborhoods to its platform. It is a new feature in the main app that offers a variety of capabilities similar to Nextdoor to connect locals. With its availability first in Canada, it is coming soon to the US. The Neighborhoods works as an app within an app that offers F
Google’s Mueller recently came up with the answer for the quest from someone who asked about site deindexing. It led to the loss of their ranking. John Mueller is offering a list of the technical issues that can cause Google to remove their website from search results. The good part about this quest
Twitter is going forward with its plan toward the development of the subscription offering along with the acquisition for Scroll. It is a service that works to remove all the ads from the news sites for a monthly fee. The Scroll will integrate into a subscription service. Twitter intends to launch i
Microsoft announces another round of new features that includes rollouts for advertisers. This also involves ad formats, changes to match types, product rollouts, and many more. These new Microsoft Ads follow two rounds of huge announcements in early to late April. Microsoft announces this phrase ma
Google came up with the announcement of their introduction of a new artificial intelligence tool for spam fighting. As per the internal estimate calculation, the AI has the ability to block 99% of spam. There are multiple forms for spam that Google fights at different points in which Google interact
Twitter Spaces is a feature which is allowing users to participate in live audio chats. It is now available for everyone with 600 followers or even more. With its launch in December 2020, Twitter Spaces started being initially available for the small feedback groups. The criteria to get accepted in
A search marker in India recently noticed something that looks like a test in the Featured Snippets. One search marketer is calling it “shady as hell”. However, according to the statement from the Google spokesperson, that is a bug and not at all a feature. This alleged testing is involving the embe
Creative Commons Search is now joining WordPress.org. It will help keep the search engine stay with free-to-use images. It is now running for the foreseeable future. Matt Mullenweg, the CEO of WordPress parent company Automatic, is saying that he has decided to bring CC Search on board. This decisio
Pinterest is all set to expand its Shopify integration worldwide. It provides 1.7 million merchants the capability to transform products into shoppable pins from their e-commerce store. The Pinterest app for Shopify stores allows merchants to upload their items or product catalogs. And then convert
Elementor plugin is a popular page builder for WordPress. It recently declared a newer update into their functioning that will boost page loading speed. The JavaScript and CSS file delivery will be more improved and rapid. Also, the Core Web Vital scores will also improve through the new update. Ele
Facebook is rolling out with several updates for businesses. It includes the ability to schedule stories across Facebook and Instagram. New features are now coming to Facebook Business Suite in detail in the company announcement. Besides the scheduling of stories, the tool will also be capable of ma
WordPress comes with the discussion of a proposal to block Google’s FLoC, which is a user-tracking scheme. While many are supporting it, others are raising concerns. No decision is set upon confirmation to block FLoC. Discussions are going to continue in the official WordPress Slack channel. There i
The Microsoft Audience Network, which is the native ad platform of Microsoft Advertising, is opting for something exciting. It will soon support the Facebook campaign import functionality along with its video ads. Microsoft also came up with the announcement in the 2021 Elevate Partner Summit that i
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