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Ishita

Writer, E-commerce & Social

Ishita covers e-commerce, social platforms and the tools online sellers use to grow their stores and audiences.

Social

YouTube to aid creators in earning money

YouTube offers opportunities to creators to make money. YouTube is soon going to create more ways for earning money. This will apply across all video formats. Neal Mohan, YouTube’s Chief Product Officer, announced creators would get extra ways to monetize videos. It announced YouTube’s roadmap for 2

Ishita · February 11, 2022
SEO

Google explains the SEO impact on changing page titles

John Mueller, Google Search Advocates, goes on to explain SEO Impact. There were many confusions around the changing title. The topic came to the level during Google Search Central SEO hours. An SEO professional asked the question. He wanted Mueller to explain the SEO impact of changing the title. A

Ishita · February 8, 2022
Social

Facebook plans to invest in Short-Form Video

Facebook focuses on Short-Form Video after a striking drop in stock price. To recover its pace, Facebook sights on video. Facebook now intends to look for Short-Form videos. Zuckerberg discussed this plan with his Facebook employees. Facebook’s stock price plunged by 200 billion dollars. Facebook no

Ishita · February 7, 2022
SEO

Google explains the migration of subdomain to domain

Google explains the complexity involved in the shift of subdomain to the main domain. John Mueller, Google advocate John Mueller explains the complication involved in the shift. He provided the ways to get the most success in the shift. A subdomain is one of the most important elements of the websit

Ishita · February 5, 2022
SEO

Google Maps releases insights on its mechanism

Google Maps explains the internal process of how it reviews. It shared the information on how it diagnoses fake/abusive reviews. Consumers and the general public can leave reviews for local businesses. Google follows a multi-step process to identify fake reviews. Google Maps ensure that all the revi

Ishita · February 4, 2022
SEO

WordPress vulnerability can cause execution attacks

WordPress Vulnerability to affect one million or more sites. They hold the potential for remote code execution attacks. The Addon for Elementor can also attract malicious attackers to run arbitrary code. The WordPress website is at stake now. NIST brought forward the WordPress Vulnerability from the

Ishita · February 3, 2022
SEO

Goggle calls the reciprocal linking natural

Google refrains from calling reciprocal linking unnatural. It is not always bad. It is sometimes good to link back the sites that link to yours. John Mueller, a Google search advocate, discusses reciprocal linking. The topic popped up for discussion on Google Search Central SEO office hours. The iss

Ishita · February 1, 2022
SEO

Link Graphs forms the fundamentals of ranking

Maps of the internet created by search engines are Link Graphs. These maps work as quality checkers. They determine if a site is relevant or is of low quality. It also checks if the site is suitable for the internet. These are a part of the ranking. This makes them important. Therefore, strategies f

Ishita · January 31, 2022
SEO

Google announces new solutions, sunsetting FLoC

Google is sunsetting FLoC to introduce a new topics API solution. Suffering heavy criticism, Google decides to replace FLoC. The new Topics API is the new user privacy targeted solution. The era of FLoC (Federated Learning of Cohorts) is over now. This new change came to be a surprise. It has been G

Ishita · January 29, 2022
SEO

Google introduces new experiment pages to Google Ads

Google finally launches the most-awaited update in Google Ads. It updated the testing feature in the online interface. The time for consuming drafts and experiments is over. The new experience enhances the overall Google ad experience. The previous Drafts & Experiments had complications. The Google

Ishita · January 28, 2022
SEO

Google says search outages are impossible to avoid

Google can’t completely avoid search outages. The company is continuously working towards the issue. It is trying to alert the community of the detected issue. Google Search Relations Team discusses the issue of search outages. The discussion features John Mueller, Martin Splitt, and Gary IIIyes. It

Ishita · January 27, 2022
SEO

Google to give more indexing to new robots tag

Google brings a new robots tag that gives control over the content. The content that gets indexed in search gets under control. The new robots tag is indexifembedded. It gives websites more directional control over the content. Particularly the content to index in search results. It commands Google

Ishita · January 26, 2022
SEO

Google considers to reduce webpage crawl rate

Google considers the reduction of the crawl rate to conserve resources. Google is growing conscious of the sustainability of crawling. It also pays attention to the reduction of indexing. This issue is in concern by Google’s Search Relations team. The team includes John Mueller, Martin Splitt, and G

Ishita · January 25, 2022
SEO

Google to use specific algorithm for specific languages

Google uses the same algorithm for most of the languages. There are certain languages that need different algorithms. The use of different algorithms helps in better interpretation of the queries. John Mueller, Search Advocate at Google, answers the Reddit thread. It is titled “Does Google use the s

Ishita · January 24, 2022
SEO

Google updates its recipe structured data

Google updated recipe structured data. Publishers ask for implementation. It requires updating the recipe structured data to the latest needs. Older ways of structured data are not valid now. Recipe structured data stands for information communicated to search engines. It will enhance a better under

Ishita · January 21, 2022
SEO

Google’s FAQ Schema must be selective

Google advises using FAQ schema to work on only some questions. The topic was up for decision on January 14. It was during the Google Search Central SEO hangout. John Mueller explains the impact of FAQ schema markup on web pages. The question was whether to mark all FAQs or the most important ones.

Ishita · January 20, 2022
SEO

Google shares insights on site migration

Google publishes an advice video for site migration. John Muller proposes insights on how Google handles website migrations. He also talked about how long they can take. The key facts are that site migrations are difficult. An all-inclusive plan needs to be there before migrations. He focused on the

Ishita · January 19, 2022
SEO

Explanation on how Google search uses synonyms

John Mueller, Search Advocate at Google, goes on to explain the Google search mechanism. There were a lot of questions related to human components to it. The question came in during the Google Search Central SEO office hours. Mueller goes on to discuss how it works. The question asked how google aut

Ishita · January 18, 2022
SEO

DuckDuckGO surprisingly hits 100 billion searches

All year growth slows down, even over 100 billion searches on DuckDuckGo. It made an announcement on Twitter. DuckDuckGo highlights the big news that they hit 100 billion private browsers. They also mention that “Your search history is secure, assurance of Right to privacy, your browsing is your bus

Ishita · January 17, 2022
SEO

Help documents may provide obsolete information

Google recently confirmed that help documents lack updates. They may provide obsolete recommendations. It advised everyone to do their own research. The topic bubbled up during the latest episode of Google SEO & Devs. The episode talked about the trusting factor to help document. The episode feature

Ishita · January 15, 2022
SEO

Search Engines features data sharing via IndexNow

Microsoft will use the IndexNow protocol to put in place data transfer. It is a combination product of Microsoft and Yandex. It will function by submitting URLs between the search engines. This protocol gets the content of websites indexed. It also updates the search engines faster. IndexNow, launch

Ishita · January 14, 2022
Social

LinkedIn records virtual event attendance by 231%

Linkedin recently reports high attendance of 231% year. It is soon to launch an audio-only live event. This will attract more companies to invest in it. It recorded 150% more events this year. It is a close reason for virtual event attendance. Linkedin will soon feature attendees to participate. In

Ishita · January 13, 2022
SEO

Yoast SEO now comes with keyword position tracking

In collaboration with Wincher, Yoast SEO features the ability to track keyword ranking. It offers keyword position ranking for word press pages. Paid and free users can make use of this feature. Wincher will offer a premium program to uplevel the tracking. It will help in tracking more keywords effe

Ishita · January 12, 2022
SEO

Google can discover links with Nofollow attribute

Google affirms that it even ranks and is able to discover links with Nofollow attributes. Search Advocate at Google, John Mueller, clears the difference that the nofollow link and noindex are two different things. Googlebot is capable of locating and indexing nofollow links. Mueller addresses the to

Ishita · January 11, 2022

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