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Ishita

Writer, E-commerce & Social

Ishita covers e-commerce, social platforms and the tools online sellers use to grow their stores and audiences.

SEO

YouTube co-founder not in favor of removing dislikes

Jawed Karim, the YouTube co-founder, is against the decision of the company to remove the dislikes from every video. He ensures that it is not good for all the creators. Jawed Karim showcased his ideas on the platform itself, but in an unexpected way. He did not upload any new video, and instead, Ja

Ishita · November 20, 2021
SEO

Twitter planning to drop support for AMP

Is Twitter going to cancel AMP? Twitter announces it plans to drop backing for the Google-backed layout by the end of 2021. In a new creator document about AMP pages, Twitter notes it is going to cancel the layout. An SEO called Christian Oliveira noticed the new document. Twitter user David Esteve

Ishita · November 19, 2021
SEO

Google updates some SERPs with converted outcomes

Google amplified documentation for what seems to be a modern feature dubbed Translated Results. SERPs with the translated result is a trait that will automatically rank and translate web pages. And then release the snippet and title in the converted language. Google has previously rated the subject

Ishita · November 18, 2021
SEO

Google rolls out new local search features

Keeping in mind about a number of searchers who are now looking more and more for the queries such as: “news near me” or “information close to me”, Google is going to unveil a number of new features for the local search results. Google is also launching some brand new tools for journalists. Google h

Ishita · November 17, 2021
SEO

Regular websites still rank better than Progressive Web Apps

The statement presented by John Mueller of Google is that the Progressive Web Apps (PWAs) do not, by default, rank any better in search results than the regular websites. During the Google Search Central SEO office-hours hangout held on the 12th November 2021, this topic came under discussion. Howev

Ishita · November 16, 2021
SEO

Google says, bold text can facilitate SEO

According to John Mueller from Google, the vital pieces of the texts can be bold to make things easier for Google to understand the content, and eventually, a bold text will improve the SEO of a webpage. He stated this on 12th November 2021 during the Google Search Central SEO office-hour hangout. Q

Ishita · November 15, 2021
SEO

Google Spam update finally rolls out globally

Google Spam update has already finished up with its rolling out in search results globally. The company has confirmed this in a tweet. There are not yet any exact details about the update. But Google is regularly rolling out its spam updates for maintaining the quality of the search results. Google

Ishita · November 13, 2021
SEO

Google says a 30-page site can’t be termed authoritative

Building authority with Google requires more than just a simple publishing site with 30 pages. An authoritative site requires more effort, according to John Mueller. Mueller has said this in response to a Reddit thread that asked him why a new article for an authoritative site is not getting indexed

Ishita · November 12, 2021
Social

LinkedIn allows free service promotion for freelancers

LinkedIn Services Marketplace is now available for everyone after its limited launch earlier this year. The platform now lets its professionals further promote their freelancing services completely for free. The Services Marketplace of LinkedIn came up to the audiences in February. It became availab

Ishita · November 11, 2021
SEO

Google highlights on enabling Key Moments Snippets in Google search

The Key Moments Snippets in Google Search allow the users to jump onto the specific part of a video that seems interesting. The latest installment of Google’s Lightning Talks series on YouTube is going much deeper to allow the key moments. It is now breaking down a variety of ways that you can enabl

Ishita · November 10, 2021
Social

Facebook groups features will build strong communities

Meta introduces fresh traits for Facebook groups. The features enhance communication, give admins better ways to customize the feel and look and strengthen communities. Also, the corporation shares its conception for the future of Facebook communities. It brings traits from Pages and Groups together

Ishita · November 9, 2021
SEO

SEO fixes the issue of crawled currently not indexed

A technical SEO has recently published a case study on how he has solved problems regarding crawled currently not indexed. However, the solution he has found may not be universal to others who are also experiencing this problem. However, his method of identifying this problem and solving it offers a

Ishita · November 6, 2021
SEO

Jetpack get hands on Security company WPScan

Jetpack is a division of the Commercial arm of WordPress, Automatic. It has recently been announced that it is taking over the most popular WPScan WordPress security suite company. WPScan offers resources that enable WordPress and the ecosystem of WordPress security to further fight back against var

Ishita · November 5, 2021
Social

Google launches a new version of PageSpeed Insights

Google is now launching its new version for PageSpeed Insights. It aims to address many challenges that the existing version faces. One of the biggest problems that PageSpeed Insights face is in its way of data presentation. There is not any clear separation between the field data and the lab data.

Ishita · November 4, 2021
SEO

Google offers best practices for embedded videos

Google has recently updated its Google Search Central Video Best Practices help page. It has further added some additional recommendations which will help Google to find and index embedded videos. It is aiming to make things easier for what Google calls maximum exposure. Google is now showing the vi

Ishita · November 3, 2021
Social

Facebook introduces certification program for marketing analytics

Facebook has recently added something new to its library relating to marketing analytics. Facebook now has added to its library a certificate program with the launch of its Marketing Analytics Professional Certification with six courses. With the conjunction of Coursera, this program will teach all

Ishita · November 2, 2021
SEO

OptinMonster vulnerability hampers 1M+ sites

The security researchers of WordPress had recently reported that there is a flaw in the OptinMonster WordPress plugin. It has been found that it is allowing the hackers to upload malicious scripts to perform an attack on the site visitors. Also, it leads to full site takeovers. Any kind of failure t

Ishita · November 1, 2021
SEO

Mueller explains whether Google Lighthouse affects SEO or not

Google Lighthouse comes to be the top recommendation when it is about measuring performance metrics and Core Web Vitals. Hence, it is natural to assume that it will affect the SEOs. Well, it is wrong. John Mueller has further responded to one of such questions regarding SEO and Google Lighthouse. He

Ishita · October 30, 2021
SEO

Google shares SEO tips for temporarily out-of-stock product pages

John Mueller of Google has recently answered some questions on SEO during his office hours. He has answered about what to do about this web page for products that are temporarily not in stock. The person who has asked this question wants to know how to balance the concerns for SEO with the user expe

Ishita · October 29, 2021
SEO

Core Web Vitals report shows the best CMS platform

HTTPArchive has published real-world statistics for the performance of Core Web Vitals. The report shows the major CMS platforms, which have shown many commercial and open-source platforms making gains on CWVS. The most dramatic result comes from the proactive initiative. This survey is sitting at t

Ishita · October 28, 2021
Social

Instagram allows users to share links in stories

All the users of Instagram can now share links in their stories. It is a feature that got the previous reservation for the high-follower accounts. This is marking the first time when link sharing is becoming available for everyone on Instagram. If users meet the old criteria of Instagram to share li

Ishita · October 28, 2021
SEO

John Mueller discusses Search Console Impression report

During a Google Office-hours hangout, John Mueller has faced a good question on how Google Search Console Impression works on the first page of the search result. The question also asked him why it remains in the scroll format continuously. Continuous scroll or the Infinite scroll comes in the form

Ishita · October 27, 2021
SEO

Google rolls out new Search Analytics API

The Search Analytics API of Google has its new update with its ability to pull data from the Google new & Discover. Users have waited for a long time to get this feature finally rolling out. Search Console already presents reports on this data. However, it has been absent from the Search Analytics A

Ishita · October 26, 2021
SEO

Google explains the meaning of Quality Content

During Google’s SEO office-hours hangout, John Mueller came up with a broad definition of what content quality means. His definition further expands to what quality content means. He also discusses how it can help publishers who are facing issues with their content quality. As the SEO industry focus

Ishita · October 25, 2021

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