Apple plans to launch new OLED iPad Pro in May this year: Report

Apple Inc. is gearing up for a highly anticipated launch of its new iPads, with production by overseas suppliers in full swing and a planned release set for early May, according to sources familiar with the matter.

The upcoming release will focus on updated versions of both the iPad Pro and iPad Air, insiders revealed on condition of anonymity due to the confidential nature of the plans. As previously reported by Bloomberg News, the new iPad Pro models are expected to feature cutting-edge OLED displays, promising sharper visuals and vibrant colors. Additionally, the iPad Air is set to introduce a larger 12.9-inch screen option, a first for the model.

This launch marks the end of the longest period without new iPad models in the product’s history, which dates back to its introduction by Apple co-founder Steve Jobs in 2010. The gap between updates has lasted approximately 18 months, contributing to a slowdown in tablet demand. Apple aims to reignite interest in the category with these revamped models, boasting faster chips and refreshed accessories.

Despite a surge in sales during the pandemic, iPad demand has waned over the past two fiscal years for Apple, which operates on a fiscal calendar ending in September. The latest holiday season saw a 25% year-over-year decline in iPad sales, traditionally a peak period for device purchases.

With the tech giant betting on the success of its new iPad lineup, industry observers are closely watching for the impact these devices may have on the market. The introduction of innovative features and improvements is expected to appeal to consumers seeking powerful and versatile computing solutions.

Apple’s move to refresh its iPad offerings comes amid a shifting landscape in the technology sector, with tablets playing an increasingly central role in remote work, learning, and entertainment. As individuals continue to adapt to evolving digital lifestyles, the demand for portable and multifunctional devices remains robust. We also know that iPads have been considered as the gold standard of tablets which means that if Apple cracks the code then it will be a huge hit in the markets not only in the US but all over the world.