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Search engine optimization strategies, Google algorithm updates, and how to rank and get found.

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SEO

Google acknowledges user engagement impacts search ranking: Report

In a recent video posted to Google’s Search Central YouTube channel, Google’s Martin Splitt revealed that user engagement plays a significant role in whether pages continue to appear in search results. According to Splitt, if pages are not attracting clicks or interaction from users, Google may choo

Abhishek · March 21, 2025
SEO

Google starts internal testing of its new ’AI mode’ inside Search

Google is working on a new “AI Mode” that will give users a more interactive, intuitive search experience. Already being tested with staff, the feature will provide a “persistent place” where users can pose open-ended, exploratory questions and be given generated AI answers in an overview or researc

Abhishek · February 15, 2025
SEO

Google’s december updates were positive for many, negative for some

Google’s December updates rolled out in quick succession, bringing a wave of change to search engine results pages (SERPs). For many website owners and SEOs, the updates have been a pleasant surprise, while for others, the changes have reinforced long-standing frustrations with the search giant’s al

Abhishek · December 28, 2024
SEO

ChatGPT’s AI Search Engine now available to all users: Report

Starting today, OpenAI’s ChatGPT AI search engine is rolling out to all users, making it accessible to both free and paid accounts. The announcement was made during OpenAI’s “12 Days of Ship-mas” livestream event, where the company also introduced several exciting updates aimed at improving the user

Abhishek · December 18, 2024
SEO

Google tests new verification checkmarks to combat scam websites

In a recent development, Google has begun experimenting with blue verification checkmarks in its search results, aimed at helping users identify trustworthy businesses and combat online scams. While the feature is still in its testing phase, early reports indicate that users are spotting these check

Abhishek · October 9, 2024
SEO

Federal Judge Rules Google violated US Antitrust Laws in Online Search

In a landmark ruling on Monday, a federal judge determined that Google has violated US antitrust laws through its search business, marking a significant legal setback for the tech giant. US District Judge Amit Mehta of the District Court for the District of Columbia concluded that Google’s practices

Abhishek · August 6, 2024
SEO

Google Unveils AI-Powered Travel Itinerary Feature in Search and Maps

Google is making significant strides in the travel planning arena with a slate of updates aimed at enhancing user experience and gaining insights into purchasing intent within the travel sector. On Wednesday, the tech giant announced a major update to its Search Generative Experience (SGE), introduc

Abhishek · March 28, 2024
SEO

Google puts an end to cached links in Search Results

Google has officially announced the retirement of the cache link feature from its search results which can also be called the end of an era for those people who used to build complete websites from those cached links. This feature, which has been a staple of Google Search for years, allowed users to

Abhishek · February 6, 2024
SEO

Google revamps the SEO Starter Guide to make it helpful for beginners

We know that the biggest search giant of the world, Google, has been under the scanner for their efforts in combating spam as well as pushing updates that have said to have not helped genuine websites but have boosted the AI-generated content. But now, Google has unveiled a comprehensive overhaul of

Abhishek · February 5, 2024
SEO

Google unexpectedly cuts contract with Appen for Search Quality Raters

You must be aware that in the world of Google and SEO, its search engine is what most people use these days to search for things that are not easily available or things that interest them. Now, it is worth noting that Google does not employ people from their offices to look after the web […]

Abhishek · January 22, 2024
SEO

Google releases the November 2023 Product Reviews Update

We know that Google, possibly for the first time ever, announced that they will be releasing an update next week. In this case, the update was November 2023 Product Reviews update and Google also mentioned that this will be the final time that they will announce about this update because the update

Abhishek · November 14, 2023
SEO

Google does not use the term ’Parasite SEO’ internally

It is worth noting that we recently did an article about how Google’s Search Liaison Danny Sullivan uses platforms like Twitter/X and others to take feedback from the community and then shares that internally with his team at Google. That gave us a very good idea as to how our voices are being heard

Abhishek · November 13, 2023

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